Formations ESS

Nos formations dédiées aux structures ESS et TPE/PME engagées

Dirigeants ou salariés de TPE / PME et ESS qui souhaitent monter en compétence sur la réponse aux marchés publics.

1. Formation "Définir son positionnement"

Objectifs pédagogiques :

Vous appuyer dans la formalisation de votre positionnement et votre stratégie de développement.   

Modalités :

2 jours, en présentiel ou en distanciel.

Tarif :

Sur demande

Le programme de la formation :

  • Travailler sur ses missions, sa vision, ses valeurs
  • Définir son modèle économique
  • Cartographier ses parties prenantes et élaborer un benchmark concurrentiel
  • Elaborer son SWOT
  • Créer sa feuille de route stratégique

2. Formation "Identifier les opportunités"

Objectifs pédagogiques :

Apprendre à faire de la veille commerciale et savoir se positionner efficacement sur des opportunités 

Modalités :

2 jours, en présentiel ou en distanciel.

Tarif :

Sur demande

Le programme de la formation :

  • Créer sa stratégie de prospection et construire son argumentaire de vente
  • Mettre en place sa veille : bonnes pratiques
  • Se positionner sur les opportunités : comment être efficace
  • Gérer la relation client

3. Formation "Répondre et remporter un marché public"

Objectifs pédagogiques :

Comprendre le cadre juridique de la commande publique et les grandes étapes d’un achat public, appréhender la réponse aux marchés publics, savoir se positionner seul ou en groupement d’entreprises.

Modalités :

1 à 2 jours, en présentiel.

Tarif :

Sur demande

Le programme de la formation :

  • Cadre réglementaire des marchés publics 
  • Les grandes étapes de l’achat public 
  • Les différentes formes de montage contractuel 
  • Identifier les opportunités et aller à la rencontre des donneurs d’ordre 
  • Répondre à un marché public : le dossier de candidature et l’offre 
  • La sous-traitance et la co-traitance 
  • Atelier pratique 
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